Growth Surge

Boosted client sales by 40% in six months.

Jaipuriyaa

In a 4-month Instagram growth sprint for Jaipur-based ethnicwear brand Jaipuriyaa Jaipur, BrandCraft led strategy, content, and funnel optimisation to drive measurable growth. The account saw significant increases in visibility, engagement, and high-intent audience acquisition. Content performance improved consistently, strengthening brand recall and discovery. Most importantly, Instagram evolved into a strong conversion channel, directly influencing store walk-ins and purchase enquiries.

Awadhikala

Brand Craft repositioned Awadhikala as an affordable luxury Chikankari brand and implemented a structured, conversion-focused Instagram strategy. In 5 months, followers grew from 6,000 to 15,000 (+146%), engagement nearly tripled, and monthly product DMs increased from 35 to 120+, turning Instagram into a consistent source of high-intent inquiries.

Banarasi Aesthetic

Brand Craft scaled Banarasi Aesthetic’s Instagram from ~180 to 340+ followers in 5 months, increasing monthly product inquiry DMs from ~25 to 90+ through structured storytelling and clear DM/WhatsApp funnels. Reels and highlight optimisation led to 2–3x higher saves and shares, while contact actions and “How to Order” clicks nearly tripled. At exhibitions, 35–45% of stall visitors came via Instagram awareness, contributing to an estimated 50–70% increase in offline sales compared to previous similar events.

Aesthetic Dukaan

Brand Craft repositioned Aesthetic Dukaan as a curated, Pinterest-style handmade home décor brand and transformed Instagram into a structured offline growth engine, increasing followers from 80 to 140+ within 4 months. Around 30–40% of stall visitors mentioned discovering the brand through Instagram content before attending flea markets. Average stall sales increased by approximately 45–60%, with several hero products consistently selling out mid-event due to pre-event buzz. Additionally, 15–20% of customers returned to future pop-ups, indicating stronger loyalty and repeat offline engagement.

Blue Bell

Brand Craft scaled Blue Bell RO’s Instagram from ~60 to 115+ followers while increasing monthly WhatsApp enquiries from ~15 to 55+ through structured product explainers and clear CTAs. Installation and demo Reels began generating 2–3x more views and saves than static flyers, improving education around TDS, pH, ORP and rental plans. As a result, Instagram became a consistent local lead source, driving more rental RO and seasonal appliance sales across West Delhi.